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How to Write a Great Ad for Your Next New Hire
When hiring, you need to have a solid strategy to attract well-qualified candidates. This strategy should start with making sure that your job postings are doing their job. Job postings are ads; just...
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5 Apps for Living a Better Life
Years ago there was considerable discussion about work-life balance – and how to balance those two distinct parts of our lives. However, in our increasingly interconnected world, we now recognize that...
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5 Most Common Financial Mistakes Small Businesses Make (and How to Avoid Them)
Running a small business comes with its own challenges. Luckily for new business owners, there are plenty of other small businesses that have already hit these roadblocks and worked their way through...
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How a Letter of Credit Can Boost Profitability
One of the most important things to negotiate before closing on an export sale is how payment will be made. Short of asking for payment in advance, securing payment with a letter of credit is the next...
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Scrappy PR: 5 Ways to Build Buzz for Small Business
To build a business today, you need to consistently raise awareness of your company and keep your brand top of mind. To accomplish this, large organizations typically engage with PR firms. However,...
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Is Crowdfunding Right For Your Business?
Crowdfunding has seen tremendous growth in popularity over the last several years. With the increase in popularity, avenues to raising capital via crowdfunding have also increased. Websites such as...
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Selling Products Online: A Quick Start Checklist
I get it. You have a daughter (or nephew, girlfriend’s brother, you name it) who says they can put up a website and sales will just roll in. Far too often their lack of information, training and...
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Four Guerrilla Marketing Tricks for Small Business
Are you looking for an affordable yet effective way to draw more consumers to your small business? Join the club. Although the goal of attracting new customers and growing your company is clear,...
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Business Planning the Easy Way
Funny how sometimes what sounds like good advice isn’t. I was browsing online when I caught a questionable business plan tip: it says you should write a “comprehensive, detailed business plan.” And I...
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6 Tips for Managing Your Business in Uncertain Times
Many business owners are overwhelmed by changes in the current business environment, but that can be remedied by building one skill: having confidence in the future. The challenge is to forget the...
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5 Signs That You Need an Official Human Resources Department
Small businesses run a lot like families – they are chaotic, there’s constant bustle and challenges, and oftentimes too few people to get everything done that needs doing. The feeling of “doing...
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10 Tips for Writing Great Business Proposals
The qualities of a great business proposal are many and varied; yet, they all serve to demonstrate your professionalism and give the buyer confidence in the capabilities of you and your company. Here...
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What Is a Marketing Plan and Do You Need One?
In the past a well-meaning friend that suggested you needed an expensive marketing plan for your small business may have approached you. Or maybe you reviewed a few marketing plan examples, hoping...
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5 Small Business Trends that Will Shape Your Business in the Year Ahead
There are a number of trends that will shape our business world in the months ahead, and not surprisingly, technology is an important contributor to most of them. Fortunately, concurrent with these...
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6 Skills Every Small Business Manager Needs to Succeed
In business, success is determined by the bottom line, your profits. What is needed to increase that bottom line may not be clear-cut, but there are certain skills that go a long way to ensure any...
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12 Things You Should Know When Developing an App for Your Business
To those who want to enter the world of mobility, here is a magic list of top tips to keep in mind. Although they won’t guarantee success, they will help you avoid common mistakes. Get out of the...
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5 Reasons You Should Attend a Conference in Your Field
In our busy social media crazy world we often forget the importance of being in a live face-to-face setting with others from the business community. Being active in your industry trade association can...
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5 Reasons Your Business Should Be Tweeting
From the start, Twitter was destined to be a communication juggernaut. There is something special with a tool or technology that changes the very fabric of communication around the world. From...
View ArticleMasterCard Driving Small Business
On June 20th, during Small Business Week, an event was held in the MasterCard Conversation Suite to introduce the new and improved Mastercard Business Network. There was a presentation by MasterCard’s...
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10 Small Business Tips for Your Tax Returns in 2013
Owning a small company has its advantages, such as the freedom from corporate red tape. Often though, you are alone in figuring things out, especially preparing and filing your taxes each year. Don’t...
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